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Privacy Policy
Effective [EFFECTIVE DATE] · Life Capital (“we,” “us”)
The short version
- Your answers stay on your device. We only ever receive an email address if you choose to submit the “email me my result” form.
- We use privacy-friendly, anonymous product analytics to see what’s working — not to identify you.
- No accounts, no passwords, no payment, no ads, and we never sell your data.
- You can unsubscribe or ask us to delete your email anytime: [CONTACT EMAIL].
Who we are
Life Capital is a free, educational self-reflection tool operated by [LEGAL ENTITY / YOUR NAME], [LOCATION / COUNTRY]. For any privacy question, contact [CONTACT EMAIL]. We are the data controller for the information described below.
What we collect, and when
- Information you give us — only if you submit the email form. Your email address and the focus area shown in your result. That’s it. We use it to send you your result and, with your consent, an occasional short weekly note. The form is entirely optional.
- Information stored on your own device. Your ratings and progress are saved in your browser’s local storage so you can pick up where you left off. This stays on your device — it is not transmitted to us — and clearing your browser clears it.
- Anonymous usage analytics. We use [ANALYTICS PROVIDER, e.g. Plausible] to collect aggregate, anonymous events (for example: a page was viewed, the reflection was completed, a button was tapped). [STATE WHETHER COOKIELESS — e.g. “This is cookieless and does not track you across sites.”] We use this to understand and improve the tool, not to identify individuals.
- What we do not collect: no accounts or passwords, no payment information, no advertising trackers, and we do not sell, rent, or trade your information to anyone.
Why we’re allowed to use it
Where it applies to you (e.g. under UK/EU GDPR), our lawful bases are: your consent (for sending you emails — which you can withdraw anytime), and our legitimate interest in understanding and improving a free tool through anonymous analytics.
Who we share it with
Only the service providers that help us run the tool, and only as needed: our email-delivery provider [EMAIL PROVIDER, e.g. Resend/Postmark], our analytics provider [ANALYTICS PROVIDER], and our host (Cloudflare). Each processes data on our behalf under their own terms. We do not sell your data.
How long we keep it
We keep your email [RETENTION — e.g. “until you unsubscribe or ask us to delete it”]. Anonymous analytics are retained in aggregate. On-device data lives only on your device until you clear it.
Your choices and rights
- Unsubscribe from emails using the link in any message we send.
- Access, correct, or delete the email you gave us — just email [CONTACT EMAIL].
- Depending on where you live (e.g. EU/UK/California), you may have additional rights to object to or restrict processing, to data portability, and to lodge a complaint with your local data-protection authority.
- Clear your on-device data anytime by clearing your browser storage for this site.
International
We’re a small project; our providers may process data in [REGION(S)]. Where data crosses borders, we rely on our providers’ standard safeguards.
Children
Life Capital is intended for adults and is not directed to children under [16 / 13 — per your jurisdiction]. We do not knowingly collect information from children. If you believe a child has submitted their email, contact us and we’ll delete it.
A note on what this tool is
Life Capital is a reflection tool for general wellbeing and self-awareness. It is not a medical, psychological, or diagnostic service, and the results are illustrative, not predictive. See our Terms of Use for more.
Changes to this policy
If we change this policy, we’ll update the effective date above. Material changes will be made clear.